Data is like oxygen for a corporation. Just like we’re surrounded by the atmosphere, corporations live and breathe data. Likewise, as social, economic, and other spheres continue to produce data, it grows and moves and changes every second of every day.
As the breadth and depth of this corporate-owned intel vastly increases with technological advances, a pressing question facing the world of business is how to best leverage this huge, ubiquitous asset known as Big Data.